Senior Marketing Manager

Job Description Senior Marketing Manager | South West | Salary up to 55k + Benefits | Hybrid WorkingReporting into the Senior Leadership Team, the Senior Marketing Manager is a key leadership role within a purpose-driven, sustainable brand. Acting as brand guardian, this position is responsible for driving responsible growth, customer acquisition and long-term brand value, while supporting the evolution of a values led e-commerce business. The role blends strategic thinking with hands on delivery, ensuring commercial performance is achieved in line with ethical, environmental and social commitments.Key Responsibilities - Senior Marketing ManagerLead the development and delivery of integrated, multi-channel marketing strategies aligned to seasonal trading, brand values and long-term sustainability goalsOwn and evolve the brand proposition, creative direction and tone of voice, ensuring authenticity and consistency across all customer touchpointsDefine and deepen understanding of the target customer through data, insight and research, using this to drive acquisition, retention and community engagementDeliver customer-focused campaigns across digital, ecommerce, print and partnerships that balance commercial impact with brand integrityDevelop strategic partnerships with like minded, purpose-led brands to support customer growth and brand awarenessWork closely with digital and ecommerce teams to optimise online performance, user experience and conversion while maintaining brand valuesOversee content creation including seasonal campaigns, imagery, storytelling, catalogues, PR and social mediaManage marketing budgets, demand planning and performance reporting with a focus on responsible investment and ROILead, inspire and develop marketing and creative teams, and manage external agencies aligned to the brand's ethical standardsWhat Is Needed - Senior Marketing ManagerSenior-level experience in multi-channel marketing within a lifestyle or consumer brand, ideally with a sustainability mindsetProven ability to deliver commercial growth while protecting brand integrity and purposeExperience owning brand strategy, creative direction and storytellingStrong understanding of ecommerce, digital marketing performance and customer journeysCommercially astute, data-informed and customer-centricConfident, values-led leader with strong collaboration and communication skillsHighly organised, proactive and comfortable operating at senior leadership levelThis Senior Marketing Manager role offers the opportunity to shape the future of a purpose led lifestyle brand, driving growth while championing sustainability, transparency and positive impact.Apply today to find out more!BH35276JBRP1_UKTJ

Created: 2026-01-19