Head of Marketing

razorblue role:We are looking for a dynamic and enthusiastic Head of Marketing to join our growing team. Your responsibilities will encompass:Strategic Marketing Leadership (40%)Develop marketing strategy aligned with commercial objectives and business growth targetsLead market analysis and competitive intelligence to identify opportunities for service differentiation and market expansionEstablish marketing performance frameworks and ROI measurements to demonstrate marketing contribution to revenue pipelineCreate lead generation strategy to address pipeline challenges and support sustainable growthSet strategic direction for brand positioning and market pressureLead Generation Strategy and Optimisation (25%)Design lead generation frameworks that deliver qualified prospects to support new business acquisition targetsEstablish lead qualification criteria and processes in collaboration with sales teamDevelop account-based marketing strategies for key prospect sectorsEstablish service-level agreements between marketing and sales teams for lead quality and conversion optimisationLeadership (20%)Provide strategic direction and leadership to Marketing teamDevelop marketing team capabilities through coaching, goal setting and professional development planningEstablish performance expectations and development pathways for marketing teamBuild marketing expertise across digital channels, content strategy, and B2B technology service marketingFoster collaborative culture within the marketing team that represents razorblue’s core valuesCommercial Integration and Stakeholder Management (15%)Collaborate with executive team to align marketing with business objectivesManage relationships with key stakeholders including sales, service delivery, and client experiencePresent marketing strategy and performance to boardManage marketing budget allocation and vendor relationships at strategic levelEnsure marketing activities support overall commercial strategy and growth objectivesrazorblue requirements:We know its unrealistic to find someone who ticks all of these boxes (extra points if you do), which is why we seek those eager to develop over time through our development resources and peer learning. If this aligns with your own personal growth mindset, we would love you to apply.Business or Marketing-related degree or equivalent professional qualificationProven track record in marketing, including several years in a senior or leadership roleExperience within the IT sector is highly desirableAbility to persuade, influence and negotiate effectively at all levels within and outside the organisationAbility to build strong working relationships (internal/external)Strong understanding of digital marketing, statistical analysis, market research and brand managementUnderstanding of marketing tools such as marketing automation, CRM, and Content Management SystemsStrong communication skillsPeople centric approach 'serviceExcellent conversational fluency in English is required to clearly explain complex technical issuesContinuous learning and development are central to our culture, and we heavily invest in elevating our people, not just hiring those already at an expert level.razorblue gives:Working for an IT partner isn’t for the faint hearted, it requires drive, passion for technology, collaboration, and a drive to innovate.If you want to learn more about the IT domain as a whole or specialise in one particular area, you can do that here. We are not always looking for the most qualified people, but people who have a true drive to learn and a passion for the technology sector. Our learning and development opportunities, combined with our team's drive for growth, result in a high volume of promotions granted year after year.We operate a hybrid working policy across most roles and often get asked why we haven’t made the decision to go fully remote… For us, natural learning opportunities are invaluable and office working enables this and has also inspired our collective culture of teamwork.Our other benefits include:Base salary of £55,000 - £65,000 per annum depending on skills and knowledgeHybrid working (50% in office)Flexible working to suit your work life fitPrivate Health Insurance with Vitality Health25 days holidays per annum + public holidays + the ability to purchase 10 moreYour birthday offEnhanced maternity, paternity, adoption leave + baby bonusFully funded training and accreditations to expand your skillsetTwo paid charity volunteering days per yearDiscounted BroadbandLife insuranceQuarterly team social fundCycle to Work schemeGear up with the latest tech toys through our partnership with CurrysCruise around in an eco-friendly electric car with our EV SchemeWe're committed to creating an inclusive and accessible recruitment process. Please don't hesitate to reach out if you require any reasonable adjustments to participate in our application or interview process. We're here to support you.Agencies/Recruiters Please Note:To maintain an efficient and direct application process, we ask that recruitment agencies refrain from contacting us regarding our vacancies. We encourage individual candidates to apply directly through our website, as it enables us to manage our hiring process more effectively. Razorblue does not accept unsolicited speculative CVs.We take no liability for fees or commissions if hiring someone who applied directly or was sourced through other means. Any emailed disclaimers indicating otherwise will not supersede this policy. Candidates must be submitted only in response to specific requisitions from our talent acquisition team.Your cooperation in this matter is greatly appreciated and contributes to our efforts in finding the best possible fit for our team. Rest assured; we'll reach out if we ever need assistance from agencies. Thanks for understanding!

Created: 2025-12-15