Sales Development Representative

Job Description 30,00035,000 basic + commission (40k-50k OTE)Hybrid - 2-3 days a week in Market Harborough, LeicestershireThis is an outbound-first role with real scope. You'll be the first SDR at a boutique analytics consultancy with enterprise clients including household names in Pharma and B2B Industrial. Your job will be to build the pipeline to help them double revenue over the next 3 years. No existing SDR team. No playbook handed down from above. You'll own the function.You'll have access to Unlimited Potential, a specialist sales consulting firm working alongside the consultancy to support the commercial build. They're available to pressure-test your approach, refine messaging, and provide structured input as the function develops.Youll also see how the commercial side of a consultancy works from the inside. The founders are hands-on and open about pricing, positioning and client selection. The sectors you'll be working in are complex, regulated, and relationship-driven. The conversations you'll open won't be easy. That's the point.You'll run both a targeted named-account programme (~30 high-profile prospects) and a broader tiered pipeline across Gold, Silver, and Bronze accounts. This isnt a numbers game - quality of approach matters more than volume.There's a clear path to becoming a BDM/Account Manager from here. As the client base grows, youll move toward running smaller deals end-to-end: qualifying, scoping, and closing without a founder in the room.What youll doYoull own the top-of-funnel qualification process. That means:Building and segmenting the target account list, keeping it current and prioritisedDesigning and running outbound sequences across email, LinkedIn and phone. Youll write the messages, test what works and iterateManaging a tiered pipeline of Gold, Silver, and Bronze target accounts. Youll qualify warm prospects and nurture relationships at different stages of readiness before handing to the leadership team with a briefing that tells them everything they need.Working alongside pre-planned marketing campaigns to engage warm leads and maintain a consultancy outreach cadence.Managing your pipeline in HubSpot, keeping everything up to date and accurateGiving structured feedback to the founders on whats resonating and whats not, helping shape the companys go-to-market positioningWhat youll needAt least 18 months in an outbound B2B SDR or BDR role, with results you can show: meetings booked, pipeline generated, sectors worked.Confident initiating cold conversations with VP and Director-level stakeholders via email, LinkedIn and phoneGenuine curiosity about data and analytics, and the self-awareness to know when to listen rather than pitch. The buyers you'll be speaking to are senior and knowledgeable; interest in the subject matter isn't optionalSelf-motivated and disciplined - youll own your pipeline, outreach cadence and CRM hygieneMidlands-based, able to commit to 2-3 days per week in Market HarboroughAbout the companyA practitioner-led analytics consultancy that helps regulated and complex organisations (including household names in Pharma and B2B Ecommerce) turn fragmented marketing and digital data into a trusted view of performance.Their clients are large, their buyers are senior, and the problem they are solving leaders unable to make confident commercial decisions because they can't trust what the data is telling them is structural and widespread.Every founder has held the roles they now sell into. That credibility is what opens doors once you've booked the meeting.

Created: 2026-04-29