General/Store Manager - London

Get AI-powered advice on this job and more exclusive features.WHY JOIN ALO?Mindful movement. It’s at the core of why we do what we do at Alo—it’s our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That’s the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.The General Manager is responsible for leading, managing and continuously developing all aspects of their store's business. They are accountable for creating and maintaining a positive and highly productive work environment that aligns with the company's mission. They will be responsible for consistently achieving sales & profitability goals, operational objectives, merchandising standards and developing a highly successful Sales, Operations, and Visual team that will be motivated to grow, contribute and advance with Alo.This is an evergreen job post. We are always hiring great talent for this role, even if there isn't an immediate openingBusiness LeaderDevelop and execute the brand's retail strategies including customer experience, client relations management, employee performance, and community connectivity increasing the brand awareness, driving traffic into the store, and broadening and developing the clientele base.Local market knowledge of clientele base and brand competitors.Aware of business trends that relate to the success of the store and brand.Make informed recommendations for store opportunities that will lead to increased sales, foot traffic and further enhance customer relationships and the overall in-store experience.Demonstrate strong business acumen through KPI’s to develop and support business driving strategiesLead team by leveraging company tools, incentives & strategies to support meeting sales goalsIdentify and communicate individual and team training needs.Impact fitting room conversion ensuring that all clients are attended to in the fitting rooms, that product needs are easily accessible, and sales execution is seamless and accurate.People LeaderFacilitate new hire onboarding, and on-going training for existing staff members.Ensure that the Sales & Operations team exudes Alo's mission and values to effectively communicate to our visitors who we are, what we do and why we do what we do.Consistently drive and motivate the store team utilizing company performance tools to evaluate, achieve and exceed individual sales goals and store KPIs (Conversion, Average Sales, UPT, etc.).Establish an individual development plan to support professional growth aspirations and talent needs at Alo.Use company performance tools to evaluate management team and provide constant feedback to drive individual growth and improvementMonitor and address performance issues on a timely basisConducts ongoing talent analysis of colleagues and establish career progression plans for key players and positions to result in retention of best talent and turnover reduction.Actively fill open positions prioritizing internal colleagues in Customer Experience, Commission and high-level selling areas.Interview, Hire, Train, Direct, Manage, Coach, Develop, Coordinate, Evaluate and discipline direct and indirect reports; establish strategy for work; provide insight and decision support; direct and manage team to meet or exceed performance behavioral expectations; address complaints from and resolve problems with colleaguesUtilize check-in process as a tool for colleague talent development, promotion and advancementEnsure that all staff members adhere to the wardrobe standards for the current season, and always represent the Alo brand.Operations LeaderEnsure the staff's adherence to all store standards (cleanliness, maintenance, replenishment etc.) on selling floor and back of houseMaintain Visual Merchandising standards and directives ensuring they are consistently upheld by the store team.Supervise inventory management to ensure store shrink is at or below company targetComplete all required daily and weekly reporting as requested.Manage headcount and payroll objectives for the store staff.Implement tactics to manage and maintain an effective P&L strategyPlan for future business needs to continually improve business resultsEnsure that all transfers, consolidations, pricing, shipping/receiving are done in compliance with all company policies and procedures.Make well-versed recommendations to help improve the company's operational systems and processes.Business PartnerIdentify opportunities in product, sales, and team development and strategically present ideas and solutions to corporateSatisfactorily resolve all customer issues and/or complaints in a timely manner.Collaborate with cross-functional business partners to support organizational goalsCommunicate effectively and efficiently with all levels in the organization, including the executive team.Partner with field and corporate leaders to establish effective in-season long term strategies aligned with company initiatives.Demonstrate an ability to navigate the organization with a balance of business need and brand cultureConduct regular store meetings (i.e., morning, weekly, monthly, etc.) to motivate the team, and communicate brand activities and initiatives.Consistently reinforce company standards and policies and hold staff accountable in partnership with corporate.General Manager Qualifications:Prior experience within retail or related industry experienceWorking knowledge of MS Office (Word, Excel and Outlook)Experience managing and leading a teamDynamic interpersonal and communication skills, both verbal and writtenExtraordinary guest experience, organizational and time management skillsAgile with the ability to handle multiple tasks in a changing environmentHighly Motivated by driving business in a fast-paced, innovative environmentBusiness owner mindset with an entrepreneurial spiritIndependent work ethic, time management skills, and personal accountabilityCandidates must have the right to live and work in the UK.Diversity and Inclusion statementAs an Equal Opportunity Employer, ALO Yoga does not discriminate against applicants or employees because of race, colour, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by statutory law. We are committed to an active Inclusion, Diversity and Equal Opportunities Policy, which starts with our recruitment and selection process, and we are happy to talk flexible working.Interview Process adjustmentsIf you consider yourself to require reasonable adjustments to any part of our recruitment process, we invite you to share those requirements with us when completing your application or by emailing [email protected] will make every effort to ensure your needs are met to provide a fair and transparent process of assessment.Please review our company California Job Applicant Privacy Policy HERE.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionSales and ManagementIndustriesRetail Apparel and FashionReferrals increase your chances of interviewing at Alo Yoga by 2xGet notified about new Store Manager jobs in London, England, United Kingdom.London, England, United Kingdom 2 weeks agoIn-Store Operations Manager [Fendi New Bond Street]London, England, United Kingdom 6 days agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoAssistant Store Manager - London HarrodsLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 4 weeks agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 1 day agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 3 days agoLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 3 weeks agoSupervisor - Central London (NEW FLAGSHIP STORE OPENING)London, England, United Kingdom 1 month agoWe’re unlocking community knowledge in a new way. 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Created: 2025-07-12