Marketing Communications Specialist

Job DescriptionNow Hiring: Marketing Communications Specialist Doncaster | Wavin, an Orbia businessLocation: Doncaster, UKAt Wavin, part of Orbias Building & Infrastructure (B&I) business group, were passionate about creating sustainable, innovative solutions that help build healthier, more resilient environments for people and communities around the world.Were looking for a Marketing Communications Specialist whos ready to make an impact someone who thrives in a dynamic, purpose-driven environment and wants to help shape the future of procurement at Wavin.About the RoleReporting to the Marketing Director BU Northern Europe, the Marketing Communications Specialist - Upstream will be responsible for developing, managing and implementing an integrated Upstream Marketing Communications plan in line with business objectives and strategic direction, delivering maximum brand recognition for Wavin and its brands.The focus of specifications will be with defined product ranges across the entire product portfolio and the specific customer base such as Structural and Civil Engineers, Mechanical & Electrical Consultants, Architects, Investors, Developers, Public Health Consultants, Local Authorities, Industry & Government Bodies.Recommend, plan and deliver an integrated upstream marketing communications strategy that enhances and projects Wavins premium brand image and purpose creating a strong pull orientated strategyDevelop, implement, measure and report on marketing activities, delivering measurable projects and campaigns on time, within budget and to a consistently high qualityBuild and communicate different value-added propositions, focussing on Wavins competencies in all relevant markets and sectorsCreate strategies to enhance the Wavin brand and reputation through PR and thought-leadership initiatives.Devise innovative strategies and campaigns to support the sales team delivering demonstrable differentiation versus our competitors and add value to the P&LDetermine relevant industry events and partners and work with the events and trade marketing coordinator to develop event plans and provide creative input on designDrive partnerships with key organisational trade institutes such as Institute of Civil Engineers and CIWEMProactively develop reference cases, collateral, e-learning, CPD, and sales support materials in partnership with the Sales and Product Management teamsWork with the digital team to develop relevant content for social media, websites, landing pages and online campaignsActivate group campaigns and contribute to campaign development where the UK and Ireland are determined as a lead countryAbout YouKnowledge of working within the construction or building product sectorSkilled in marketing to specifier audiences related to the constructor sector including engineers, tier one construction companies, architects, planners and developersExperience of working closely with Sales teams to grow sales opportunitiesExperience of working in large and complex matrix organisationsProven success in launching new products and stimulating growth in products throughout their life cycleProven success in the development and management of strategic marketing campaignsSelf-starter, who takes full ownership of projects, and who is assertive and challenging of others to ensure targets and deadlines are metWhy Join UsAt Wavin, youll be part of a global network of innovators and problem-solvers, united by a shared purpose: to advance life around the world. We offer a collaborative culture, opportunities for professional growth, and the chance to make a tangible difference in your career and in your community.Ready to help shape a better, more sustainable future?Apply now and join us in building resilient, connected communities one smart solution at a time.

Created: 2025-11-07