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Area Sales Manager

ATA Recruitment - Church End, West Midlands

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Job Description

Area Sales ManagerMake your application after reading the following skill and qualification requirements for this position.Candidate Midlands or North basedUp to 55,000 + 20% Bonus of Annual Salary (OTE Up to 65k) + Business Expensed Company Car + 23 Days Holiday (Rising to 25) + Stats + Competitive Pension + Life AssuranceThe CompanyMy client is a well-known and leading manufacturer of light to medium machines supplying directly into industries such as Food, Medical and Building Materials which is part of a 500m group.Due to the retirement of their long-serving Sales Manager, there is now a rare opportunity for a skilled Area Sales Manager to take over a well-established sales department, and a huge opportunity to grow and develop some exciting client and key distributor relationships.The RoleThis is an exceptional opportunity for an ambitious, driven individual looking for a challenging and rewarding Sales Management role.With a 70% split between Key Distributor management, it will be your primary job to develop relationships with Key Distributors, to encourage them to promote products and services as well as provide any technical or other support to ensure they're able to show company products in the best possible light.The other 30% of your time will be spend source and convert new business opportunities by utilising either established market knowledge or sales acumen.You will conduct proactive, key account management and prospecting of all existing and new clients, looking for cross selling opportunities within product range, etc. Within this part of the role, it will be a 50/50 mix of new business development and existing customer relationship building.Key responsibilities:70% Key Distribution management30% Direct Sales of industrial bagging systems to target marketsNew business developmentManagement of existing clientsFacilitating customer demonstration alongside Key DistributorsNurturing both direct Client and Key Distributor relationshipsIncreasing sales revenue annuallyFacilitating the transition to more distributor focussed sales over solely end customer focussed salesFollowing up on leads passed over by the marketing team or passing them to the relevant DistributorTravel c1-2 nights per week across the UK (primarily focussed on Midlands/Yorkshire)The PersonTo be successful in your application for this Area Sales Manager role you will need to:Track record in business development sales and or key distribution management roleA proven track record in selling bespoke, capital equipment or engineering capital equipment servicesSolid understanding of how to build strong distributor relationships and provide accurate, relevant and timely information to support themTechnical understanding by experience not necessarily a qualificationGood IT skillsWilling to travel extensively across the Midlands and NorthWork well under pressure and thrive within a sales environmentThe BenefitsUp to 55,000 (OTE up to 65k)20% commission of basic salaryBusiness expensed company vehicleCompany Pension23 Days Holiday + StatsATA is committed to creating a diverse workforce and is an equal opportunities employer. We welcome applications from all suitably qualified persons regardless of age, disability, gender, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientationTPBN1_UKTJ

Created: 2025-07-19

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