Head of Ecommerce
BullionByPost - Birmingham, England
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Job DescriptionHead of E-Commerce Location: Birmingham, Office-based with hybrid flexibilityContract: Full time, permanent contract (37.5 hours per week)Salary: up to 70,000 depending on experience + bonusPackage & BenefitsSalary: up to 70,000 depending on experienceBonus: up to 30%25 days holiday plus 8 bank holidays (with option to buy extra 5 days)Private healthcare & life coverOnsite GymHealth and wellbeing programmeEmployee and store discountOffice-based with hybrid flexibility at our Birmingham Head Office; visa sponsorship is not availableAbout Jewellery Quarter BullionWere passionate about gold and silver investmentmaking it simple for customers across the UK and Europe to buy, sell, and store bullion securely. As the UKs leading online bullion dealer with 300m+ turnover, our brands (BullionByPost.co.uk, Gold.co.uk, and others) are trusted by thousands of investors.Youll join a fast-paced, high-growth business with a market-leading online presence, and lead the continued evolution of our e-commerce success story.Role OverviewWere hiring a Head of E-Commerce to lead the digital growth of our online sales channels. This senior role is responsible for developing and delivering our e-commerce strategy, driving revenue, enhancing the full end-to-end user journey, and launching new growth initiatives.Youll work cross-functionally across product, PPC/SEO, UX, and performance teams to test, optimise, and scale activity while championing a seamless customer experience.Note: This role does not own brand consistency (which sits with the Head of Brand & Content), and it does not directly manage customer service.Reporting to the Board, this role is highly visible and offers the chance to shape how we trade online, convert customers, and scale profitably in a growing business.Key ResponsibilitiesDevelop and execute the e-commerce strategy to drive profitable sales growthChampion a best-in-class customer experience across the full user journey, including UX, checkout optimisation, and integrating customer feedbackIdentify and deliver new digital growth initiatives (e.g., loyalty programmes, affiliates, refer-a-friend, market expansion)Lead a culture of continuous improvement through A/B and multivariate testingMonitor e-commerce KPIs and performance metrics, using data to guide decisionsCollaborate with PPC/SEO, finance, product, and supply chain to align digital activity with company goalsMaintain e-commerce KPIs and performance metrics, using data to guide decisionsWork with the UI/UX team to test and implement changes that improve usability, conversion, and retentionBuild and manage the e-commerce team: hiring, coaching, and setting performance goalsSkills & Experience5+ years of senior-level e-commerce experience with a track record of driving revenue growthDegree in business, marketing, or a related field preferredExperience managing an e-commerce P&L, setting commercial targets, and delivering against themStrong knowledge of UX, site optimisation, mobile commerce, and user testingProficient in GA4 and confident using data to inform digital performance and strategyHands-on experience with major e-commerce platformsProven ability to lead and scale a high-performing digital teamStrong cross-functional communication with product, tech, finance, and operationsInternational e-commerce experience and localisation awareness plusMust be within commuting distance of Birmingham this is an office-based role with hybrid flexibilityWhy Youll Love It HereYoull work in a vibrant, growth-minded teamExceptional career development opportunitiesYou'll shape, influence, and see your ideas come to lifeCulture rooted in Integrity, Agility, Ambition, Clarity, EfficiencyAbout YouYoull thrive in this role if you:Think commercially and act decisivelyBalance strategic thinking with hands-on executionLove using data to improve performanceHave a sharp eye for customer experienceWant to build and lead an ambitious e-commerce teamReady to Apply?If this role sounds like a good fit, wed love to hear from you. Well review all applications and be in touch to discuss next steps with shortlisted candidates.Application Deadline: 18th July 2025
Created: 2025-07-03